DR

INTRODUCTION

About This Project

In the Dressing Room is a social fashion app that lets users share outfits and get instant style feedback. It empowers people to
explore trends, connect with others, and make confident fashion choices.

GET STARTED

Overview

We designed a mobile-first, intuitive platform that transforms the way people make fashion decisions. With just a few taps, users can post their outfits or create A/B comparisons to gather instant votes and reactions from friends or the wider community. Beyond decision-making, the app offers an engaging space to explore trending styles, discover new inspirations, and curate personal style boards for future reference. To make the experience even more social, users can connect through messages, follow like-minded fashion enthusiasts, and build a supportive community where sharing style becomes both fun and empowering.

Challenges

Users struggle with outfit indecision before events.

Fear of negative or harsh judgment online

Low engagement in fashion apps due to passive browsing.

Need for privacy when sharing personal looks.

Slow feedback discourages timely outfit decisions

Difficulty in exploring authentic, trending styles

Solutions

Quick A/B outfit polls with instant
community voting.

Positive feedback system with emojis,
guided comments, and community moderation.

Interactive polls, trend challenges, and gamified rewards to boost participation.

Options for private circles, anonymous posting, and face-blur features.

Real-time notifications and countdown
polls for faster responses.

Curated “Explore” feed showcasing
trending outfits and user-generated
content.

PREPERATION

Design Process

Ideate

Mapped core use cases (quick outfit check, side-by-side compare, trend discovery). Ran short interviews with fashion-forward users to refine value props and success metrics.

Design

Sketched flows for post → vote → result. Built a clean card/grid layout, accessible color contrasts, and a camera-first composer with auto-crop and smart tags.

Develop

Implemented a lightweight posting pipeline, real-time voting, and notifications. Optimized media upload/serve for fast feed loading even on average networks.

Iterate

Closed beta with feedback loops and analytics. Tweaked copy, simplified posting steps, added guided prompts, and tuned notification timing to lift responses.

FEATURES

A/B Outfit Polls :Post two looks, set a timer, and watch votes roll in from your followers.
Quick Post Composer :Snap or upload a photo, add tags/hashtags, and choose who sees it—public, followers, or your inner circle.
Explore & Trends :Browse a visual grid of trending styles, fashion challenges, and creator spotlights.
Style Boards :Save and organize your favorite looks with notes. Group outfits by theme, season, or mood.
Reactions & Comments :Leave friendly feedback using emojis and short, structured prompts to uplift creators.
Messages & Follows :Browse a visual grid of trending styles, fashion challenges, and creator spotlights.
Notifications :Save and organize your favorite looks with notes. Group outfits by theme, season, or mood.
Safety & Privacy :Leave friendly feedback using emojis and short, structured prompts to uplift creators.

SCREENS

UI Design

The Dressing Room features a clean, intuitive UI that makes sharing outfits, exploring trends, and gathering feedback simple and engaging.
Every screen is designed to highlight fashion content and deliver a seamless user experience.